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随着科学技术的不断发展,人们获取信息的方式越来越多元化,越来越多的人选择通过网络、媒体、手机、新闻等对外面世界进行了解。在这一过程中,人们通过视觉来进行认知,人们对视觉审美的要求越来越高,以视觉传达设计为主要表达方式的信息传播手段在现在发挥着越来越重要的作用,即使语言不通,文化差异,种族不同,视觉传递设计也能将设计师想要表达的东西传递给所有能够接收到该信息的人们。一、平面设计和视觉传达设计的基本内
With the continuous development of science and technology, people get more diversified ways of obtaining information. More and more people choose to understand the outside world through the Internet, media, mobile phones and news. In this process, people perceive through vision, and people have higher and higher demands on visual aesthetic. The means of information dissemination with visual communication design as the main expression is playing an increasingly important role nowadays, even though language Barrier, cultural differences, racial differences, visual communication design can also convey what the designer wants to express to all who can receive the information. First, the basic design of graphic design and visual communication