在这个消费升级、营销套路横行的时代,随波追流转围观只能一时吸引眼球,而公关营销则是借助消费者喜欢的形式和内容为品牌注入灵魂,将品牌人格化,与消费者建立情投意合的关系随着全球经济的飞速发展,消费形态的变化成为人们生活水平不断提升的重要标识。从前,鞋子坏了在路边鞋摊补补就可以再穿,现在修鞋店都开在商城,而且是保养奢侈品鞋包;从前,手机和电话只是一种沟通的工具,现在手机也代表着你是米粉、果粉还 In this era of consumer upgrades, rampant marketing routines, follow the trend of the times can only attract the attention of circulation, and PR marketing is to use the form and content consumers like to infuse the soul into the brand, the brand personality, and consumers to establish affection Relations With the rapid development of the global economy, changes in the pattern of consumption have become important signs of the continuous improvement of people’s living standards. Once upon a time, the shoes were worn out and could be worn on the street side of the shoe, and now the shoe shops are open in the mall and the luxury shoes and bags; in the past, the cellphone and the phone are just tools of communication. Now the cellphone also represents You are rice noodles, fruit powder also