这些年我国的品牌建设取得了很大成就,但在新常态下,第一点就是我们正在经历着品牌的淘汰赛,中国经济由过去10%左右的高速增长转入中高速增长,在这个过程中,我们的行业在分化,过去几年重化工业发展不快,但一些IT产业,包括制药、生物制造发展很快。在这个过程中,相当一部分品牌可能会出局。第二点,在互联网大数据风起云涌的态势下,百米冠军成功的机会是在增加,因为在互联 In recent years, great achievements have been made in brand building in our country. However, under the new normal, the first point is that we are experiencing the knockout of the brand. The economy of China has experienced rapid growth from the rapid growth of about 10% in the past. In the process, , Our industry is in the process of differentiation. In the past few years, the development of the heavy chemical industry has been unpleasant, but some IT industries, including pharmaceuticals and bio-manufacturing, have developed rapidly. In the process, a considerable number of brands may be out. The second point, in the surging situation of big data on the Internet, 100 meters champions the chance of success is increasing, because in the Internet