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2013年开始,中国零售进入冬天,尤其从2013年第4季度开始,传统零售开始出现关店潮。12月,已经有多家运动、休闲品类以及餐饮行业开始大规模地关店。传统眼镜零售企业在这次关店潮中也未能幸免,虽然具体的数据很难统计,但通过各方汇总的信息显示,2013年大多数企业呈销售额下降、成交数量下降的普遍趋势,“生意难做”的最直接体现就是零售门店不断关闭。关闭门店的原因很多,有“租
Since the beginning of 2013, China’s retail market has entered the winter, especially since the fourth quarter of 2013, and the traditional retail market has begun to witness the closure of stores. In December, there have been a number of sports, leisure products and catering industries began to shut down on a large scale. Traditional glasses retail enterprises in the tide of this shop also failed to escape, although the specific data is difficult to statistics, but through the information gathered by all parties show that most companies in 2013 showed a decline in sales, the general trend of decline in the number of transactions, ”Difficult to do business,“ the most direct manifestation is that retail stores continue to shut down. There are many reasons to close the store, there is ”rent