笔者从加强公共关系管理的职能、性质、基本要素等入手,分析和论述了公共关系管理学在科技馆的具体运行管理中的重要作用,提出必须加强共公关系在科技馆运营管理中的工作力度的观点,以便更好地实现科技馆的服务宗旨和社会目标。 From the perspective of strengthening the functions, nature and basic elements of public relations management, the author analyzes and discusses the important role of public relations management in the specific operation and management of science and technology museum and puts forward the necessity of strengthening the work of public relations in the operation and management of science and technology museum Strength of the point of view, in order to better achieve the purpose of serving science and technology museum and social goals.