创造需求创商机当今,国内外市场竞争十分激烈,然而,也有不少潜在的消费需求没有被企业发现。因此,只要用心去寻找消费者新的消费需求,就会发现有前途的新产品和新市场。从这个意义上讲,新的消费需求其实就等于新的商机。企业在创造商机时要深入消费者之中,了解他们的消费欲望,并经常与消费者进行换位思考,想想假如我是消费者,现在最希望得到什么。诚如此,新的消费需求就会一个个被发现,新的适销产品也会一个个应运而生,企业就会获得一个个属于自己的新商机。依靠“创意”创商机江苏盖天力制药股份有限公司的总裁,有一次无意间听到一位科技人员讲,美国为解决某些药品使 Create demand create business opportunities Today, domestic and international market competition is fierce, however, there are many potential consumer demand has not been found. Therefore, as long as the intention to find new consumer demand for consumers, you will find promising new products and new markets. In this sense, the new consumer demand is actually equal to the new business opportunity. Businesses need to reach out to consumers when creating business opportunities, understand their consumer desires, and often engage in empathic thinking with consumers. Think about what I would really like to get if I were a consumer. Sincerely, new consumer demand will be found one by one, new marketable products will come into a new one by one, companies will get one by one their own new business opportunities. Relying on “creative” business opportunities Jiangsu Giant Tianli Pharmaceutical Co., Ltd. President, once inadvertently heard a scientific and technical personnel say that the United States to address some of the drugs