一、旅游的发展概述旅游在中国古代很早就有迹可循,虽无“旅游”之名,但有学术研究、微服私访、商贸交流之实。此时的出行大多是出于功利目的,却在行走的过程中体味到其中的趣味和情感。随着物质的不断积累和人民生活水平的不断提高,人们不再仅仅满足于常规而物质的生活状态,从而对精神的追求越来越高。现如今,旅游业已成为发展最快的产业之一,已经受到了来 First, an overview of the development of tourism Tourism in ancient China has long been followed, though not “travel ” in the name, but academic research, micro-service private visit, business exchange real. Most travel at this time is for utilitarian purposes, but in the process of walking to appreciate the taste and emotion. With the continuous accumulation of material and continuous improvement of people’s living standards, people are no longer satisfied merely with the conventional and material lifestyles, and thus their pursuit of the spirit is getting higher and higher. Now that tourism has become one of the fastest growing industries, it has come