特别保护原则是消费者权益保护法的一项重要原则。之所以要确立特别保护原则,主要是因为消费者处于弱者地位。消费者权益保护法对消费者予以特别保护,表现在诸多方面,如中心宗旨的确立;权利义务的设置;归责原则的适用;惩罚性赔偿条款的创设;多种解决争议的方式的设计等。 The principle of special protection is an important principle of consumer rights protection law. The reason for establishing the special protection principle is mainly because consumers are in a weak position. The Consumer Protection Law gives consumers special protection in many aspects, such as the establishment of the purpose of the center, the setting of rights and obligations, the application of the principle of imputation, the creation of punitive damages provisions, the design of various ways to resolve disputes, etc. .