企业文化是作为一种新的管理方法和管理科学提出来的,其实质是从过去管理上过分重视物而转为重视人,重视职工的意识和观念。它是企业成功的原动力,可以说,人是企业文化的主体和根本,人的潜力的发挥是企业成功的王牌,而要充分挖掘人的潜力,最有 The corporate culture is put forward as a new management method and management science. Its essence is to shift the emphasis on people from emphasis on things in management in the past and attach importance to the awareness and concept of employees. It is the driving force behind the success of the enterprise. It can be said that people are the mainstay of the enterprise culture and the potential of the human being is the trump card for the success of the enterprise. To fully tap the potential of human beings,