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“十三五”期间,文化产业将发展成为国民经济支柱性产业,未来文化产业的增长空间及发展潜力巨大。曾在2010上海世博会一举拿下10个国家馆和成为2015米兰世博会中国馆总承建单位的永一格就是这样的一家文创企业,在向外输出文化创意产业时,既能成为中国经济的新增长点,又可以在全球引领“中国风”。《经济》杂志记者日前采访了北京永一格文化创意集团总裁吕志道,听他讲讲用中国创意影响世界的故事。
During the “13th Five-Year Plan” period, the cultural industry will develop into a pillar industry in the national economy. The growth potential and potential for future development of the cultural industry will be huge. Yong Yige, who once won 10 National pavilions at the 2010 Shanghai World Expo and became the general contractor of the China Pavilion at the Expo Milano 2015, is such a cultural and creative enterprise that, while exporting cultural and creative industries, can not only become a new part of China’s economy Growth point, but also lead the world in the “Chinese style.” Recently, Economic magazine reporter interviewed Lu Zhi-dao, president of Beijing Yongyige Cultural and Creative Group, and told him about the story of influencing the world with Chinese creativity.