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随着当今传媒的发展,信息传播方式也逐渐实现多样化。广播、电视、报纸、网络等传媒工具也不断得到发展。在新闻事业迅速发展的当今,不少地方出现了重电视、报纸甚至网络,而轻广播电台的现象。特别是以农村广播网支架支撑着的区县广播电台,因为资金、技术、管理、受众等各种因素的限制,区县广播电台的生存发展前景着实不容乐观。在众多媒体充斥、市场不断被瓜分的新时期,区县广播电台路在何方?这是诸多基层广电人担忧并不断思考的问题。
With the development of the media today, the way of information dissemination is gradually diversified. Media tools such as radio, television, newspapers and the Internet have also been continuously developed. Nowadays, with the rapid development of journalism, there are many places where there is a phenomenon that there is heavy emphasis on television, newspapers and even the Internet, and light radio stations. Especially radio and television stations supported by radio stations in rural areas are limited by various factors such as capital, technology, management and audience. The prospects for the survival and development of radio stations in counties and counties are indeed not optimistic. In a time when many media outlets are flooding up and the market is constantly being divided up, where is the radio and television station in the counties and counties? This is a question that many grassroots broadcasters are worried about and constantly thinking about.