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中视金桥在央视招标业务上的稳定增长,来自媒体资源优势与品牌整合传播的互为支撑。2011年11月8日,中央电视台2012年黄金资源广告招标会在北京梅地亚中心举行。本次招标预售总额达142.5757亿元,比去年增长12.54%。中视金桥国际传媒集团此次在招标预售业务中创下了14亿多元的签约规模,比2011年增长一倍多。
The steady growth of CCTV’s bidding business in CCTV comes from the mutual support of media resources and brand integration and communication. November 8, 2011, CCTV 2012 Gold Resources Advertising Tender will be held in Beijing’s Media Center. The total amount of the tender pre-sale reached 14.5757 trillion yuan, an increase of 12.54% over last year. SinoMedia International Media Group in the tender of pre-sale business hit a record 1.4 billion yuan in size, more than double the 2011 growth.