论文部分内容阅读
大众消费竞争激烈,产品、营销、服务无一不考验着品牌忠诚度。如果说一年多前,90后小雯还习惯与闺蜜在西单、王府井聚会,那么如今她已逐渐将聚餐逛街的阵地转移到南城西红门商圈的荟聚购物中心。“一开始,我们只是来这吃顿饭而已,慢慢就发展为连吃饭带逛街购物娱乐,以至于现在这里已成为我们周末休闲放松的不二选择。”小雯说,在荟聚她最能体
Popular consumer fierce competition, product, marketing, service, without exception, test the brand loyalty. If more than a year ago, after 90 Xiaowen habits and girlfriends in Xidan, Wangfujing party, and now she has gradually moved to the position of dinner shopping in the South City Xihong Men shopping district Huiju shopping center. “At the beginning, we just came here to eat only, and slowly developed into shopping and entertainment with eating and drinking, so now here has become our weekend leisure and relaxation of the best choice. ” Xiaowen said in the gathering She is the best