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在全球化浪潮下,会展产业作为现代服务业中新兴的朝阳产业,面临着巨大竞争压力,要想持续健康稳定发展,其根本出路就是提升竞争力。故而会展产业竞争力成为当前乃至今后亟待研究的重要而现实的课题。鉴于此,本文着力于产业竞争力影响因素研究,深入剖析影响会展产业竞争力的内生——外生因素、基础——核心——环境因素、决定性因素,继而在此基础上构建会展产业竞争力影响因素关系模型。
Under the tide of globalization, convention and exhibition industry, as a rising sun industry in modern service industry, is under tremendous competitive pressures. To sustain a healthy and steady development, the fundamental way out is to enhance its competitiveness. Therefore, the competitiveness of convention and exhibition industry has become an important and realistic subject to be studied urgently and in the future. In view of this, this article focuses on the study of the factors that affect the competitiveness of the exhibition industry, in-depth analysis of endogenous and exogenous factors, basic - core - environmental factors, decisive factors affecting the competitiveness of exhibition industry, and then build the competition of exhibition industry Force influencing factors relationship model.