近年来,宁德市滨海旅游业得到了一定的发展,呈现出多样性、多元文化的滨海蓝色生态文化旅游带。但在发展过程中还存在着海洋文化内涵挖掘不够,旅游产品层次不高,竞争力不强等问题。因此,挖掘宁德市海洋文化内涵,发展海洋文化旅游,对于提高宁德海洋旅游竞争力,着力构建宁德滨海旅游胜地,实现宁德海洋旅游经济的可持续发展具有重要意义。随着福建省海峡蓝色经济试验区建设的推进,滨海旅游业已成为宁德市重点发展的三大海洋主导产业之一,宁德市拥有丰富的海洋旅游资源和积淀深厚的海洋文化,具有发展海洋文化旅游得天独厚的优势。但是,宁德海洋文化旅游也存在不足 In recent years, Ningde coastal tourism has been a certain development, showing a diversity and multicultural Binhai blue ecological and cultural tourism belt. However, in the course of its development, there are still problems such as inadequate exploitation of the marine cultural connotation, low level of tourism products and poor competitiveness. Therefore, digging Ninghai marine culture connotation, the development of marine culture tourism, Ningde marine tourism to enhance the competitiveness of efforts to build Ningde coastal tourist destination, to achieve the sustainable development of Ningde marine tourism economy is of great significance. With the construction of Fujian Province’s Straits Blue Economic Experimental Zone, coastal tourism has become one of the three major marine leading industries that Ningde City focuses on. Ningde City is rich in marine tourism resources and rich in marine culture, and has the potential to develop marine culture Unique advantages of tourism. However, Ningde marine cultural tourism there are also deficiencies