随着经济、科技的发展，西部的广播也面临着电视、报刊和网络的夹击和日趋激烈的媒体间的竞争。跨进新世纪的门坎，西部的广播人不能不面对这样一个现状：广播电视村村通工程已经使西部广大农村的许多群众看上了电视，广播 已经不是他们获取信息的首选媒体，村村通公路工程已经 With the development of economy and science and technology, broadcasting in the west is also facing the competition from television, newspapers and the Internet and the increasingly fierce media competition. Across the threshold of the new century, Western broadcasters can not but face the status quo: the project of radio and television through villages and villages has turned many television and radio in the vast rural areas of the western part of the country into the media of choice for media. The village Highway engineering has been