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应该说我以前对炎黄在线的那一组广告感觉不是很好,广告诉求目的不清,表现手法晦涩难懂。一系列的“让我们一起搞大”似乎也没有吸引我去访问网站的兴趣。 但炎黄在线似乎没有受最近网络寒潮的袭击,不管是否被人骂作烧钱,也不管访问量能否急速上升,它依然在大力做着广告。自从7月3日在北京、上海、广州等四个城市同时开通以来,炎黄在线一直没闲着,在全国30个中心城市搞了一个巡回主题推介会,并取名叫“红色快车万里行”。 紧接着,9月29日,炎黄在线在成都召开联盟成员第一次代表大会,全国各地约160个网站的CEO齐聚蓉城,用他们的话说就叫“共商发展大计,共谱在线华章”。那么到底炎黄在线如何在进行它的“搞大”计划,它究竟在用一个什么样的模式吸引住这么一大批来自全国各地的CEO们?炎黄在线似乎在网络界一片萧条环境里,独自在忙碌着。
It should be said that I used to Yanhuang online that a group of ads do not feel good, the purpose of advertising appeal is unclear, the performance of obstructive techniques. A series of “Let’s work together” does not seem to have attracted my interest in visiting the site. However, Yanhuang Online seems to have not been hit by the recent cold wave of the Internet, whether or not being criticized for burn-in, regardless of whether the traffic can rise rapidly, it is still vigorously doing advertising. Since July 3 in Beijing, Shanghai, Guangzhou and other four cities opened at the same time, Yan Huang online has been idle, in the country’s 30 central cities to engage in a tour themed promotion, and named “Red Express Miles” . Then, on September 29, Yanhuang Online held the first congress of alliance members in Chengdu. Around 160 CEOs from all over China gathered in Chengdu. In their words, they called “jointly discussing and discussing the development plan, . So how does Yanhuang Online carry out its ”big business" plan, what kind of model it is used to attract such a large number of CEOs from all over the country? Yanhuang online seems in a depression in the network environment, alone in the busy With