河南电视台公共频道的《DV观察》以“老百姓拍摄自己的故事”等独特之处吸引了观众,迅速成长为公共频道的主打栏目。本文以《DV观察》为文本,洞察社会大环境的“天时”、栏目所在媒体平台的“地利”和紧密联系群众的“人和”三个方面具有优势的DV类电视节目,在分析中提出DV类电视节目存在的不足并简要预测今后此类节目的发展趋势。 Henan TV public channel “DV observation” to “people shoot their own stories ” and other unique features to attract the audience, quickly became the main part of the public channel. This paper takes “DV Observation” as the text, DV TV with the advantages of “Heaven and Earth” in the social environment, “Geography” of the media platform in the column and “Man and” in close contact with the masses Program, in the analysis made DV TV shows the shortcomings and a brief forecast of the development trend of such programs in the future.