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金龙鱼25年,从产品到营销,无不考虑消费者的需求、时代的变迁及情感的交流。专注粮油,把中国人的厨房作为自己的事业,便是金龙鱼的品牌传播之道。时代在变,需求也在变,作为一个传统行业,金龙鱼上市25年来始终保持强劲的市场竞争力,凭借的是什么?专注中国人的厨房,将消费者的需求作为品牌的追求只有满足需求才能赢得消费者的青睐,金龙鱼上市25年来,始终严把产品质量关,以消费者的需求为导向,不断研发满足市场需求的产品,为消费者提供多元化的选择。
Arowana 25 years, from product to marketing, all consider the needs of consumers, the changes of the times and the exchange of emotions. Focus on grain and oil, the Chinese kitchen as their own business, that is, Arowana brand communication. Times change, demand is changing, as a traditional industry, Arowana listed 25 years has always maintained a strong market competitiveness, by virtue of what? Focus on the Chinese kitchen, the consumer’s demand as the pursuit of the brand only to meet the demand To win the favor of consumers, Arowana listed 25 years ago, always strict product quality, consumer demand-oriented, and constantly research and development to meet market demand for products to provide consumers with a wide range of choices.