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随着买方市场的形成,商品竞争也日益白热化。于是各种各样的竞争手段促销方式层出不穷,其中赠品促销就是商家常用的方式。赠品促销是指顾客买商品时,以另外有价物质或服务等方式来直接提高商品价值的促销活动,其目的是通过直接的利益刺激达到短期内的销售增加。赠品能直接给顾?
With the formation of the buyer’s market, the competition for goods has also become increasingly intense. So a variety of competitive means of promotion after another, of which promotional gifts is a common way businesses. The promotion of gifts refers to the promotion activities of the customers who directly increase the value of the commodities with other valuable materials or services when they buy the goods. The purpose of the promotion is to increase sales in the short term through direct profit stimulation. Gifts can be given directly to Gu?