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美国媒体在融合转型过程中一直占据先导地位,进行了很多新的探索,以用户为中心的传播理念、一体化发展方式、新的盈利模式以及灵活的用人机制为我国传统媒体的融合发展提供了可借鉴之处。《华盛顿邮报》《纽约时报》《今日美国》等美国老牌传统媒体都建有自己的全媒体运营部门,通力打造跨平台的多媒体新闻中心,实行所有编辑记者统一管理、全媒体运作。
In the process of integration and transformation, the U.S. media has been taking the lead and has conducted many new explorations. The concept of user-centered communication, the integrated development mode, the new profit model and the flexible employment mechanism have provided the integration of traditional media in China Can learn from. The old Chinese traditional media such as the Washington Post, The New York Times and USA Today have built their own all-media operations, creating a cross-platform multimedia news center and implementing all the editorial and journalist’s unified management and all media operations.