曾经创造过半个世纪辉煌的中国科教电影几乎在公众的视野里销声匿迹了。究竟是什么原因导致了科教电影从辉煌走向衰落?面对市场的困境,科教电影又该如何走?是终结论、精品论的观点正确,还是发展论更具有现实意义?在对一系列问问层层解拨中,中国科教电影的市场化生存策略逐渐清晰…… Chinese science and education films, once created over half a century of glory, have almost disappeared from the public’s perspective. What exactly led to the decline of science and education film from brilliant to decline? Facing the market predicament, science and education film and how to go? Is the end conclusion, the quality theory point of view is correct, or development of more practical significance? In a series of questions In all levels, the market-oriented survival strategy of Chinese science and education films gradually becomes clear.