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我们熟知的App会消失,奢侈品将走向大众市场,VR将独领风骚。2016年,世界将被这些设计和科技方面的趋势塑造。“微时刻”很强大今天,一切都在“聆听”。我们腕上的智能手表在“聆听”我们的身体状况,然后告诉我们应该多跑些步或者少吃一块蛋糕。家用电器也发展到了能够聆听并给出回馈的阶段。这些能够实现“聆听”的技术可以让我们随时随性而为,消费者的消费行为已经分解成众多一时兴起的、有明确目的的“微时刻”。这种行为有固定的模式:即时需求——相关回馈——重复,当然,这
We are well-known App will disappear, luxury goods will go to the mass market, VR will dominate. In 2016, the world will be shaped by these design and technology trends. “Micro moment ” is very powerful Today, everything is “listening ”. The smartwatches on our wrists listen to our body condition and tell us that we should run a little more or eat less cake. Household appliances have also been developed to be able to listen and give feedback stage. These technologies that enable “listening” can be readily available to us, and consumer behavior has been broken down into many “micro-moments” with a clear purpose. This behavior has a fixed pattern: immediate needs - related feedback - repeat, of course, this