论文部分内容阅读
售楼处不仅是激发购房者决定买房购买欲的现场第一线,还体现出发展商的专业水准与品牌形象。本次《安家》杂志举办“北京最具风格售楼处”评选活动推出后,编辑部接到数以千记的咨询电话,收到近40个楼盘的售楼中心的应征资料,为了保证此次评选的权威性、公证性和代表性,编辑部派专职记者走访了很多应征售楼处,对购房者关注的关于售楼处的几个专业问题进行了采访,现总结如下:一、关于售楼处的演化早期的房地产市场,售楼处用的是工地现场临时搭建起来的房子,只有几十平方米左右。仅仅是刷刷涂料,内部也很少营造营销气氛,只有几个简陋的接待台。而现在新建的售楼处是越来越漂亮,越来越高档。售楼处变化如此大如此迅速的原因关键是
The sales office is not only to stimulate buyers to buy a house to buy the first line of the scene, but also reflects the developer’s professional standards and brand image. The “Anyjia” magazine held “Beijing’s most sales offices ” selection activity was launched, the editorial department received thousands of telephone inquiries, received nearly 40 real estate sales center application information, in order to To ensure the authority of this selection, notary and representative, the editorial department to send full-time journalists visited a lot of sales offices, buyers concerned about the sale of several professional issues were interviewed, are summarized as follows: a As for the real estate market in the early stage of the sales office’s evolution, the sales office used a temporary built-up house on site, only a few dozen square meters. Just brush the paint, the interior rarely create a marketing atmosphere, only a few simple reception desk. Now the new sales office is more and more beautiful, more and more upscale. The reason why sales offices change so quickly is the key