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在“85后”、“90后”年轻人之间,你可能经常听到一个词:“萌萌哒”。这句本意为“太可爱了!”的感叹,如今却形成了一种广受年轻人追捧的时尚文化,并逐渐融入社会经济环境,营造出一道独特的商业风景线。许多精明的商家紧紧抓住年轻一代消费者喜欢“萌萌哒”的心理,纷纷动脑筋、找萌点,个性鲜明的产品创意和营销模式席卷而来。这时候人们才蓦然发觉,原来“萌”不但可以吸睛,“萌”还可以吸金。本期,《中外玩具制造》将探索“萌”经济对国内外消费环境的影
You may often hear a word: “Sprout” between young people after “After 85”, “After 90”. This sentence meant “too cute! ” Sigh, but now it has formed a widely sought after young fashion culture, and gradually integrate into the social and economic environment, to create a unique business landscape. Many shrewd businesses firmly grasp the young generation of consumers like “Meng Meng da ” mentality, have brains, looking for Meng, distinctive personality product marketing and marketing swept from. At this time people suddenly realize that the original “Meng ” can not only attract the eyes, “Meng ” can also absorb gold. This issue, “Chinese and foreign toy manufacturers” will explore “Meng ” economy on the consumer environment at home and abroad