论文部分内容阅读
近两年,很多经营家庭园艺产品的企业纷纷改变销售模式,逐渐从传统的门店经营转向企业官方网站、淘宝、微信等网络经营。近日,记者采访了大连爱丽思、美乐棵、雷力倍艳等几家颇具市场影响力的家庭园艺盆器和肥料生产企业,了解他们在市场转型期如何应对移动互联网带来的变革。爱丽思:逐渐加大园艺产品市场份额大连爱丽思生活用品有限公司主要
In the past two years, many enterprises operating home gardening products have changed their sales mode and gradually shifted from traditional store operations to the official websites of enterprises, Taobao and WeChat. Recently, the reporter interviewed several well-known home gardening potters and fertilizer manufacturers in Dalian Alice, Merlot, Lei Li times Yan, and understand how they deal with the changes brought by the mobile Internet in the market transition period. Alice: Gradually increase market share of horticultural products Dalian Alice Lifestyle Co., Ltd. mainly