论文部分内容阅读
创意引领时尚匠心独具的创意和异彩纷呈的设计成为品牌在经济危机下生存和发展的制胜法宝。通过时装周这个舞台,品牌占据了主流地位,实现了引导市场消费、提升自身形象、增强市场竞争力的功能。长期主导服装业增长的加工贸易型品牌在本
Creative Fashion Lead Innovative creative and colorful design as a brand in the economic crisis survival and development of the magic weapon. Through this stage of Fashion Week, the brand occupies the mainstream status and realizes the function of guiding the market consumption, enhancing one's own image and enhancing the market competitiveness. Long-term dominant garment industry growth processing trade in this brand