实施绿色营销的价格、渠道、促销策略张春娣自本世纪５０年代以来，由于战后相对和平的环境和科技的进步，世界各国的经济都得到了空前的发展，人民生活水平不断提高。然而，与此同时，自然生态环境却日益遭到破坏。面对这一严峻态势，从７０年代开始，各国都先后不同程度... Implementation of Green Marketing’s Price, Channels, and Promotion Strategies Since the 1950s, due to the relatively peaceful environment and advancement of science and technology since the end of the war, the economies of all countries in the world have achieved unprecedented development, and the people’s living standards have continuously improved. However, at the same time, the natural ecological environment is increasingly being destroyed. In the face of this severe situation, since the 1970s, various countries have successively adopted different degrees of...