目前,整形、医疗类商业广告随处可见,有的发布于网络,有的通过户外广告或商业宣传杂志传播,可谓线上线下,无孔不入。医疗广告的内容中常常可见明星的身影,但往往这些明星却并不知情。每当辗转获知自己的形象登上了整形、男科类等医疗广告时,涉事明星的心中难掩“躺枪”的尴尬。 At present, plastic surgery and medical commercial advertisements are everywhere, some are published on the Internet, and some are advertised through outdoor advertising or commercial propaganda magazines, which are both online and offline. The contents of medical advertisements are often visible stars, but often these stars did not know. Whenever they learn about their own image boarded the plastic surgery, men and other medical advertisements, the stars involved in the incident difficult to conceal “lying gun” embarrassment.