在广播电视工业领域,明显有一种新的商务模式正在形成,产品开发以及生产周期显著地缩短,来自别的学科的观念和技术正冲击着电视业,这一技术上的融合伴随着文化上的转变,各公司在技术交流上合作,随后在市场上竞争。更重要的是数字技术的广泛且不可逆转的采用,带来了令人惊奇的灵活性 In the broadcast television industry, it is clear that a new business model is emerging, product development and production cycle are significantly shortened, and concepts and technologies from other disciplines are impacting the television industry. This technical integration is accompanied by cultural Change, companies cooperate in technology exchange, then compete in the market. More importantly, the widespread and irreversible adoption of digital technologies has led to surprising flexibility