近日,美的宣布对库卡集团的全部要约期已经结束,至此,今年以来美的集团在海外的“三连购”顺利完成。这也将意味着,美的在提升生产制造和研发优势方面,进一步释放其价值,坐稳龙头宝座。轰轰烈烈的“并购连连看”除了赚足眼球和期待之外,还告诉业界一个核心命题是:美的模式的启示是,中国产业要走向国际化,缺少的不是品牌和渠道,而是来自于产品的生产与制造,也就是研发体系的建立和优化。原因是,品牌和渠道都可以逐一通过一系列并购去解决、去夯实,这些都不是什么困难的事儿,而研发体系的构建则是真正事关产品生产制造的命门。 Recently, the United States announced that the entire contract period for the KUKA Group has ended. At this point, Midea Group has successfully completed its overseas triple-purchase operation this year. It will also mean that Midea will further release its value and enhance its position as a leading manufacturer in enhancing manufacturing and R & D advantages. In addition to earning enough attention and expectations, it also tells the industry a core proposition: the enlightenment of the US model is that the Chinese industry is going to be internationalized. What it lacks is not the brand and the channel, but from Product production and manufacturing, that is, the establishment and optimization of R & D system. The reason is that brands and channels can be resolved one by one through a series of mergers and acquisitions, to consolidate, these are not difficult things, and R & D system is really building the lifeblood of product manufacturing.