“勿以善小而不为,勿以恶小而为之”虽是古人有关道德细节的教诲,却也是企业经营的重要法宝。“魔鬼就在细节中”,在这个产品质量、竞争手段等日益同质化的时代,企业要创造差异化竞争优势,唯有通过经营好细节来致胜了。 “Do not be good and not small, not evil and small” Although the ancients teach the moral details, but it is also an important magic weapon for business. “The devil is in the details”. In an era of increasingly homogeneous product quality and competitive means, enterprises must create differentiated competitive advantages that can only be overcome by managing good details.