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“飞去来器”是一种掷出仍能飞回的弯棒武器,“效应”是指宣传工作者所取得的效果,“飞去来器效应”,恰恰是和他希望通过宣传获得的效果相反。搞报纸宣传工作要学点宣传心理学,研究读者的心理,以免引起某些不良的后果。两年以前,我曾在中国青年报参加过关于“向钱看”问题的讨论。今天回过头来看,当时参加讨论的不主张“向钱看”的文章基本上是好的。可是从效果上看,有相当一部分同志不赞成这个
Flying is a kind of stick weapon that can still fly back. “Effect” refers to the effect procured by propagandists. The “flying effect” is exactly what he hopes to get through propaganda The opposite effect. Newspaper propaganda work to learn propaganda psychology, study the reader’s psychology, so as to avoid causing some adverse consequences. Two years ago, I had participated in the discussion on “looking for money” in the China Youth Daily. Looking back today, the articles that did not advocate “looking at money” who participated in the discussion at that time were basically good. However, in terms of effectiveness, quite a few comrades do not agree with this