传统媒介的不断改革和完善、新兴媒介的兴起,人们的生活方式发生前所未有的变化,正如尼葛洛庞帝所言:“人类的学习方式、工作方式、娱乐方式,一句话,人类的生存方式都变成了数字化”。①数字化时代,文化领域中呈现出日益明显的全球一体化趋势,个体的能动性、参与性大大提高。数字技术以其强大的科技力量 The continuous reform and improvement of traditional media, the rise of new media and unprecedented changes in people’s life style, as Negroponte said: “Human learning style, work style, entertainment style, a word, human survival The way has become digitized ”. ① In the digital age, the increasingly obvious trend of global integration has emerged in the field of culture. Individual initiative and participation have greatly increased. Digital technology with its strong scientific and technological strength