随着大众创业、万众创新的不断推进,农民工返乡创业人数也在随之增多,但农民工返乡创业在增加收入的同时也面临着一些实际困难。通过SWOT分析法对农民工返乡创业的优势、劣势及面临的机会和威胁进行分析,并从完善农村金融体系等方面提出对策以期为农民工返乡创业提供良好的环境。 With the mass entrepreneurship and continued innovation, the number of migrant workers returning to their home businesses is on the increase. However, migrant workers returning home business also faces some practical difficulties while increasing their incomes. Analyze the advantage and disadvantage of migrant workers returning to their hometown and the opportunities and threats they face through SWOT analysis and countermeasures from the aspects of perfecting the rural financial system and so on, in order to provide a good environment for migrant workers returning home to start their own businesses.