为探求目前小汽车使用频率较高不下的内在原因,本文设计调查问卷和情景卡并进行实施,分析汽车消费者在不同出行目的、出行距离和收入水平下的时间成本。研究成果从出行成本、出行费用、出行时耗方面探讨了汽车使用消费中存在的社会效益问题。 In order to explore the inherent causes of the current high frequency of car use, this paper designs and implements questionnaires and scenarios to analyze the time cost of car consumers under different travel destinations, travel distances and income levels. The research results have discussed the social benefits existing in the use and consumption of automobiles from the aspects of travel costs, travel expenses and travel time.