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虽然2015年经济增速放缓,中国经济结构正发生变化,国内消费取代投资和出口,成为推动经济的主导力量。而其中,消费者信心增加并愿意花钱购买提升生活品质的产品和服务,是引发这种变化的部分原因。据英敏特《2016年中国消费者报告》最新研究,2015年中国消费者由于渴望提升生活品质,增加了几乎每一类的消费性支出。2014-2015年,消费总支出增幅10%,达到了317,470亿元人民币,人均消费约23,095元人民币。英敏特研究显示消
Although economic growth slowed in 2015, China’s economic structure is undergoing changes. Domestic consumption has replaced investment and exports and become the dominant force in promoting the economy. Among them, increased consumer confidence and a willingness to spend money on products and services that enhance quality of life are some of the reasons for this change. According to the latest study by Mintel, “China Consumer Report 2016”, in 2015, Chinese consumers increased their consumption expenditures for almost every category in 2015 due to their desire to improve their quality of life. From 2014 to 2015, the total expenditure on consumer goods increased by 10% to reach 31,737 billion yuan and the per capita consumption was about 23,095 yuan. Minnet study shows elimination