一、同样的经营模式,不一样的经营效果 所谓特许经营,是连锁经营的一种方式,是指特许者将自己所拥有的商标、商号、专利和专有技术、经营模式等,以特许经营合同的形式授予被特许者使用,被特许者按合同规定,在特许者统一的业务模式下从事经营活动,并向特许者支付相应的费用。它是特许者利用自己的商标、专利、专有技术等无 First, the same business model, not the same operating effectiveness The so-called franchise, is a chain operation, refers to the franchisee will have their own trademarks, trade names, patents and proprietary technology, business model, franchise The form of the contract is granted to the franchisee. The franchisee, in accordance with the provisions of the contract, engages in business activities under the unified business model of the franchiser and pays the licensees the corresponding fees. It is the franchisor to use their own trademarks, patents, proprietary technology and so on