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汇改至今,人民币一直保持升值趋势,人民币升值对我国经济各方面都带来影响,尤其对出口企业盈利水平及出口产品定价产生了一定影响,使出口企业面临着新的风险和挑战。本文从人民币升值的背景出发,通过人民币升值对出口企业产生的影响分析,并对中小出口企业如何走出升值困境提出相应政策建议从而使出口企业能够更好地适应全球经济的变化,实现可持续和稳定发展。
Since the exchange reform, the RMB has maintained its upward trend. The appreciation of the renminbi has an impact on all aspects of China’s economy. In particular, it has had an impact on the profitability of exporters and the pricing of export products, causing export enterprises to face new risks and challenges. Based on the background of RMB appreciation, this paper analyzes the impact of RMB appreciation on exporting enterprises, and puts forward corresponding policy suggestions on how small and medium-sized exporters can get out of the dilemma of appreciation so that exporting enterprises can better adapt to the global economic changes and achieve sustainable and steady development.