论文部分内容阅读
什么是平台经济?所谓平台经济,就是基于现实空间或以网络、电子信息技术为基础,企业搭建线上线下互动的交易平台,从事信息互动、多方交易、信用支付、增值服务或媒体传播的新型经济形态和功能载体。目前最具代表性的有O2O(online to offline)即线上线下和B2C(Business-to-Customer)商户对客户等电子商务模式。随着产业链的分化与延伸,分别形成了大宗商品交易平台、互联网金融服务平台、网上购物
What is the platform economy? The so-called platform economy is based on the real space or network, electronic information technology-based enterprises to build online and offline interactive trading platform engaged in information interaction, multi-party transactions, credit payment, value-added services or media, a new type Economic form and function of the carrier. Currently the most representative are O2O (online to offline) that online and offline B2C (Business-to-Customer) business to customer e-commerce model. With the differentiation and extension of the industrial chain, respectively, formed a commodity trading platform, the Internet financial services platform, online shopping