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今年以来,国内电子出版物市场持续低迷,销售渠道不畅、盗版冲击、价格昂贵、质量不高,这些似乎都构成了市场不旺的原因,而其中销售渠道不畅成为当前制约电子出版物市场发展的“瓶颈”,已引起业内人士的普遍关注。为此本刊在今后几期中将就电子出版物流通渠道问题进行系列采访报道,希望能带来业界更多的交流、沟通和探讨。
Since the beginning of this year, the downturn of the domestic electronic publication market, the sluggish sales channels, the impact of piracy, the high price and the low quality all seem to constitute the reason for the sluggish market. However, the sluggish sales channels have become the current restricted electronic publication market The “bottleneck” of development has aroused widespread concern in the industry. To this end, we will conduct a series of interviews and reports on the distribution channels of electronic publications in the next few years, hoping to bring more exchanges, communications and discussions to the industry.