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随着多种业务介质的迅速崛起,如彩铃、IVR、彩信、WAP……,短信在电信增值业务中的地位逐渐变得尴尬。很多人认为短信已经成为电信增值服务中的夕阳产业。然而,不能忽略的事实是,短信目前在手机用户中仍然是最受欢迎的服务,它的覆盖面和使用量远远超过其他增值业务,在手机用户中依然具有强劲的生命力和勃勃的生机。这些事实让我们相信:短信依然是一个巨大的市场,只是有待于我们的进一步挖掘。传统的短信增值业务开发思路,除了老套的短信聊天,往往局限在短信内容上做文章,天气预报、新闻、笑话、短
With the rapid rise of a variety of business media, such as RBT, IVR, MMS, WAP ..., SMS gradually becomes awkward in the value-added telecom business. Many people think that SMS has become a sunset industry in telecom value-added services. However, it can not be ignored the fact that SMS is still the most popular service among mobile phone users at present, and its coverage and usage far surpass other value-added services. Therefore, the mobile phone users still have strong vitality and vitality. These facts make us believe: SMS is still a huge market, but we need to further dig. Traditional SMS value-added business development ideas, in addition to the old SMS chat, often confined to the content of the text to make a fuss, the weather, news, jokes, short