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与用户的连接方式在改变,但满足用户需求的核心价值点没有变。从这一意义上,传统产业的价值正在被重新发现阿里联姻苏宁,京东入股永辉,似乎都在说明一个道理:在电商眼中,线下实体店的价值正在重估。这几年,与电商的超高速增长相比,传统零售业却节节衰退,一些做传统零售的企业开始自乱阵脚。其实,电商虽然增速和市场估值惊人,但从绝对数据上看却还难以影响大局。2014年,电商销售额占全社会零售总额的比例在10%左右,传统零售占据绝对主流地位。一个代表着未来,一个是现实中的
The connection with the user is changing, but the core value of meeting the needs of users has not changed. In this sense, the value of traditional industries is being rediscovered Ali marriage Suning, Jingdong shares Yonghui seems to be telling one truth: in the eyes of the electricity supplier, the value of offline physical stores are revalued. In recent years, compared with the super-high-speed growth of e-commerce, the traditional retail industry has been steadily declining. Some traditional retail enterprises have started to run their own course. In fact, although the growth rate of electricity suppliers and the market valuation is staggering, but from absolute data point of view it is difficult to affect the overall situation. In 2014, the sales of e-commerce accounted for about 10% of the total retail sales of the whole society, and the traditional retail sales occupied the absolute mainstream status. One represents the future, one is in reality