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真正的推销精神不是争论。人的心意不会因为争论而改变的。举例说明:几年前,有位很冲的爱尔兰人名叫欧哈瑞。他受的教育不多,但却很爱抬杠。他给人当过汽车司机,后因为推销卡车不成功而求助于卡耐基。后者在问了几个简单问题后,就发现他老是跟顾客争辩。如果对方挑剔他的车子,他会立即红脸并大声争辩。欧哈瑞承认,那时候,他在口头上倒赢了不少辩论。他后来对我说,‘我总算整了那笨蛋一次。’我的确整了他一次,可是我什么都没有卖给他。“欧哈瑞后来成为纽约怀德汽车公司的明星推销员。他怎么成功的?这是他的说法:”如果我现在走进顾客的办公室,而对方说:‘什么?怀德卡车?不好!你送我我都不要,我要的是何赛的
The real marketing spirit is not a controversy. People’s minds will not change because of controversy. For example: A few years ago, a very Irish named O’Hara. He received little education, but very much love the bar. He was a car driver and later turned to Carnegie for unsuccessful sales of the truck. After asking a few simple questions, the latter discovered that he always argues with customers. If the other picky his car, he will immediately face red and argued loudly. O’Hara admitted that at that time, he verbally won many debates. He later said to me, ’I finally finished the fool once. ’I did finish him once, but I did not sell it to him. “O’Harry later became a star salesman at New York’s Wyatt Motor Corp. How did he succeed? Here’s what he said:” If I went into the customer’s office now, and the other said: ’What? Not good! I do not want you to send me, what I want is the race