在地球日益变得像一个村子的今天,世界各国都非常重视通过对外宣传来构建国际形象,展示国家实力。对中国电视人来说,向世界介绍中国,推广中国的价值观,倡导多元文化,是当前宣传工作的重要组成部分和对外交流的重要内容。如何结合国外受众的国情、文化背景和心理特点,制作出适合他们口味 As the Earth becomes more and more like a village today, all countries in the world attach great importance to building an international image and displaying their national power through publicity. For Chinese TV people, introducing China to the world, promoting China’s values ​​and promoting multiculturalism are important components of the current propaganda work and an important part of its foreign exchange. How to combine the national conditions of overseas audiences, cultural background and psychological characteristics, to produce suitable for their tastes