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微博作为近几年新兴的公众网络平台,已成为聚集热点和形成舆情最重要的阵地。政务微博的出现,改变了传统的官民信息流通不畅、民众参政议政热情不够的状况。本文重点讨论了政务微博与微博舆情之间相互作用,提出了政务微博必须采取可行措施更好地应对微博舆情。
As a new public network platform in recent years, Weibo has become the most important position for gathering hot spots and forming public opinions. The appearance of the government micro-blog has changed the situation that the traditional circulation of official and government information is poor and the enthusiasm of the public participating in politics is not enough. This article focuses on the interaction between the government microblogging and microblogging public opinion, proposed that the government microblog must take feasible measures to better respond to the microblogging public opinion.