对于各个研究市场的经济学家来说——不管他是研究批发还是零售、商品还是服务、大宗产品还是细分产品——目前都面临一个超常的时代。因特网及其相关技术的应用导致与此有关的多种市场的交易成本骤降。每当一个戏剧性的技术革新出现,最显而易见而且最早产生的结果就是增值:我们发现正在做的那些事都比较容易做了,而且成本也大为降低。可是,过了一段时间,就会感到这些变动是剧烈的:我们发现我们完全能做一些新的事,或者完全可以通过新的途径去开展一定的商务活动。技术革新所带来的长期的冲击始终难以预料,就商务活动来说那种预料尤其困难,因为各种市场是极不平衡的。为了“抢滩”,确保因特网不动产的 For economists in every research market - whether he is researching wholesale or retail, goods or services, bulk products or segment products - are all facing an extraordinary age. The application of the Internet and its related technologies has led to a sharp drop in the transaction costs for a variety of markets related to this. Whenever a dramatic technological innovation comes along, the most obvious and earliest result is added value: we find it easier to do what we are doing and at a much lower cost. However, after a while, these changes will be felt drastically: we find that we can do something completely new or that we can do something new through new ways of doing business. The long-term impact of technological innovations has been unpredictable, especially for business activities, as markets are highly imbalanced. In order to “beachhead” to ensure that the Internet real estate