打造优秀的企业文化是项系统性工程,它包括理念文化建设、制度文化建设、物质文化建设和行为文化建设。从层次概念上讲,理念文化代表企业深层文化,是企业文化的核心层次,是形成物质文化、行为文化和制度文化的思想基础。因此,从理念培育到最终形成观念与行为的统一,就是企业文化由“软实力”变为“硬道理”的建设过程。提炼核心文化理念,打造企业深层文化应注意以下三点: Build a good corporate culture is a systematic project, which includes the concept of cultural construction, institutional culture, material and cultural construction and behavior culture. From a conceptual level, concept culture represents the deep culture of the enterprise, which is the core level of the enterprise culture, and is the ideological foundation for forming the material culture, the behavior culture and the system culture. Therefore, from the cultivation of ideas to the final formation of the unity of concepts and behaviors, it is the process of building enterprise culture from “soft power ” to “hard truth ”. Refine the core concept of culture, to create deep culture of enterprises should pay attention to the following three points: