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对于品牌传播方面,青岛啤酒有几点体会同大家分享。作为媒体,主要的责任是搭建企业与消费者之间沟通的桥梁,将品牌传播达到最大化。这几年青岛啤酒坚持的原则:
For brand communication, Tsingtao Brewery have some experience to share with you. As media, the main responsibility is to build a bridge between enterprises and consumers to maximize brand communication. Tsingtao Brewery adhere to the principle of the past few years: