在众多的营销大军中,活跃着一支年轻、充满斗志,同时竞争激烈,极富挑战和压力的队伍:从业于快速消费品行业(Fast Moving ConsumerGoods)的销售人员。快速消费品是跟人们日常生活最密切相关的行业,它主要包括食品、饮料、烟草和日用洗涤及化妆品等,涉及的相关企业众多,因此所属销售人员数量占全体行业销售的比重较大。这一行业的销售人员除 Among the many marketing forces is a dynamic team of young, motivated, highly competitive, highly challenged and stressed employees: Sales in the Fast Moving Consumer Goods. FMCG is the industry closely related to people’s daily life. FMCG mainly covers food, beverages, tobacco and daily-use washing and cosmetics, and many related enterprises. As a result, the number of sales people in the industry accounts for a large proportion of the total sales. In addition to the sales staff in this industry